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Long-term care insurance

Long-term care planning, costs and coverage options

SRS helps advisors and families plan for the cost of care with traditional LTC insurance, hybrid life and annuity plans, and life insurance with LTC riders. We also join advisors on sales calls.

Adult daughter caring for her aging mother at home
50+ yearsplacing hard-to-place cases
60+ carrierslife, DI, LTC and annuities
Impaired riskunderwriting specialists
Case designand advanced planning support

In short: almost 70% of people turning 65 will need some type of long-term care, and Medicare pays for very little of it. A long-term care plan, whether a traditional policy, a hybrid life or annuity plan, or a life insurance rider, protects retirement savings and gives families choices about where care happens.

~70%of people turning 65 will need long-term care (ACL)
$6,200median monthly cost of assisted living, 2025 (CareScout)
$10,798median monthly cost of a private nursing home room, 2025 (CareScout)
61%of U.S. long-term care spending paid by Medicaid, 2023 (KFF)

Sources and more figures: Long-term care statistics (2026).

Coverage options

A complete long-term care portfolio

Traditional LTC insurance

Pays for care at home, assisted living or a nursing home. Partnership and non-partnership plans, individual and joint.

Hybrid life / LTC

Asset-based plans with guaranteed premiums and a death benefit if care is never needed. See hybrid products.

Life insurance with LTC riders

Accelerate the death benefit for qualifying care needs. Often the most affordable path.

LTC annuities

A solution for clients over 70 or with health issues that rule out traditional coverage.

Multi-life and employer

Large and small employer groups, association groups and executive carve-outs.

Single premium and limited pay

Fund coverage with one deposit or a short payment period from existing assets.

Recent case results

How we help with long-term care

Couples

One policy, coverage for two

Joint life LTC coverage that protects both spouses.

Read the case →
Over 70

LTC annuities

A solution for older clients or those with health issues.

Read the case →
Guaranteed premiums

Asset-based LTC

Coverage with no “use it or lose it” risk.

Read the case →

Case results describe past placements and are not a guarantee of future offers.

Who you’ll work with

Tim Fuller, President of SRS Inc.

Tim Fuller

President, SRS Inc. · Littleton, Colorado

SRS has helped advisors place life, disability, long-term care and annuity cases for more than 50 years, with a focus on impaired risk underwriting and advanced planning. When you send a case, you work directly with our team, not a call center.

303-309-3471 · tjfuller@srsinc.com · Why SRS

Get help

Two ways to start

Advisors get case design, quotes and joint sales call support. Individuals and families can talk directly with Tim Fuller.

For advisors

Request an LTC quote

Tell us the client’s age, health and budget. We will compare traditional, hybrid and rider options. Submit online or download the intake form and send it back.

For individuals and families

Talk to Tim

Planning for yourself or a parent? Tim will walk you through the options and costs. No cost, no pressure.

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Or call 303-309-3471

FAQ

Long-term care questions

How much does long-term care cost?

According to the CareScout 2025 Cost of Care Survey, national medians were $35 an hour for in-home care, $6,200 a month for assisted living and $10,798 a month for a private nursing home room. Costs vary widely by state.

How likely is it that I will need long-term care?

According to the U.S. Administration for Community Living, someone turning 65 today has almost a 70% chance of needing some type of long-term care, and about 20% will need it for more than five years.

Does Medicare pay for long-term care?

Medicare does not pay for most extended custodial care. It covers limited skilled care after a qualifying hospital stay. Medicaid pays for long-term care only after most assets are spent down.

What is the difference between traditional and hybrid long-term care insurance?

Traditional LTC insurance pays for care only and premiums can increase. Hybrid (asset-based) policies combine life insurance or an annuity with LTC benefits, usually with guaranteed premiums and a death benefit if care is never needed.

When is the best time to buy long-term care insurance?

Many people shop in their 50s, when premiums are lower and health is more likely to qualify. Waiting raises the cost and increases the chance a health change makes coverage harder to get.

Figures from the U.S. Administration for Community Living, CareScout 2025 Cost of Care Survey and KFF. Product availability varies by state. Reviewed by Tim Fuller, President of SRS Inc.