Blog Archives - Page 16 of 32 - CPS Special Risk Services

Business Continuation Planning: Using Life Insurance to Fund a Buy-Sell Agreement

September 26, 2026September 27, 2021 by Tim Fuller

Advisor and client reviewing an advanced markets estate planning strategy in a private office

Small business owners wear many hats, and succession planning rarely makes it to the top of the list. Yet without a plan, a death, disability or retirement can leave the business, the family and the remaining owners in limbo. A funded buy-sell agreement brings order to that moment.

Key takeaways

Many small business owners have thought about who would run the business without them, but far fewer have a formal continuation plan.
A buy-sell agreement guarantees a buyer, sets a price in advance and separates the family from the ongoing business.
Life insurance provides the cash to complete the buyout exactly when it’s needed.

A business can fail simply because no one agreed ahead of time on who would take over and how they would pay for it.

The planning gap

Surveys of small business owners have long shown a gap between thinking and doing: many owners say they have considered who would run the business in their absence, but far fewer have a documented continuation plan. When an owner dies, becomes disabled or retires without one, confusion over ownership, value and control can damage or even end the business.

What a buy-sell agreement does

A buy-sell agreement is a contract that says what happens to an owner’s interest when a triggering event occurs. A well-designed agreement:

Establishes a guaranteed buyer for the owner’s interest
Sets the price or valuation method while everyone is healthy and able to negotiate fairly
Lets surviving owners avoid running the business with a deceased owner’s family if they choose not to
Gives the family a fair price and liquidity when they need it most

Why life insurance is the natural funding tool

An agreement is only as good as the money behind it. Life insurance provides a known, generally income tax-free sum at the moment of death, so the buyer doesn’t have to borrow, drain business cash or pay in installments. Disability buy-out coverage can fund the agreement if an owner becomes disabled.

The structure matters. Choosing between a cross-purchase and an entity redemption affects taxes, basis and, after the Supreme Court’s 2024 Connelly decision, how corporate-owned insurance is counted in valuing the business. Our post on cross-purchase buy-sell agreements walks through one common approach.

How SRS helps

We can help you gather business valuation information, design the right coverage for each owner and compare options across our carrier partners. Contact us with your next business owner case and we’ll help you bring a clear, funded plan to the table.

Frequently asked questions

What is business continuation planning?

It is planning for what happens to a business when an owner dies, becomes disabled or retires, usually through a buy-sell agreement that sets a buyer, a price and a funding source.

Why use life insurance to fund a buy-sell agreement?

Life insurance delivers a known sum at the owner’s death, so the buyer has cash to complete the purchase without borrowing or straining the business.

What triggering events should a buy-sell agreement cover?

Most agreements address death, disability and retirement, and many also cover divorce, termination of employment and an owner’s desire to sell.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-26

Tim Fuller

President, SRS Inc.

Tim leads SRS Inc., a full-service IMO (Independent Marketing Organization) and BGA (Brokerage General Agency), connecting independent financial professionals with life, annuity, disability income, and long-term care solutions from 60+ carrier partners.

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How Life Insurers Treat Family History for Older Applicants and Gender-Specific Cancers

September 25, 2026September 24, 2021 by Tim Fuller

Underwriter reviewing medical and financial data with a client during risk assessment

Adverse family history can cap a client’s rate class, but not always. Two carrier rules often surprise advisors: family history may be ignored for older applicants, and gender-specific cancers in a parent of the opposite sex may not count.

Key takeaways

Some carriers don’t consider family history at all once the applicant is over 65.
Gender-specific cancers, such as prostate cancer in a father, may not count against an applicant of the opposite sex.
Two applicants with significant family history both received Preferred Best.

Both parents died of heart disease and cancer by 60 — and at 67, the client still got Preferred Best.

Rule 1: family history after 65

Some carriers stop considering family history once the proposed insured is older than 65, since the client has already outlived the risk period.

67-year-old male, 5’10”, 190 lbs
Blood pressure averaging 140/84; total cholesterol 218, ratio 4.6
Father died at 45 of a heart attack; mother died at 60 of breast cancer
No other adverse history

Decision: Preferred Best. Family history had no bearing because of his age.

Rule 2: gender-specific cancers

Some carriers don’t count gender-specific cancers against an applicant of the opposite sex.

42-year-old female, 5’3”, 154 lbs
Blood pressure 130/80 and cholesterol 220 (ratio 4.2), both treated with medication
Father died at 59 of prostate cancer

Decision: Preferred Best. Her father’s prostate cancer didn’t affect her rating.

Know the rules by carrier

Family history rules vary widely. Our Underwriting Team can match clients to the carriers whose rules favor them. See also family history of heart disease and family history of cancer.

Frequently asked questions

Does family history matter for life insurance after 65?

At some carriers, no. They stop considering family history once the applicant is over 65.

Does my father’s prostate cancer affect my life insurance?

For female applicants, some carriers don’t count gender-specific cancers of the opposite sex.

How much does family history affect life insurance rates?

It can limit the best rate classes, but rules vary widely by carrier, age, and the specific conditions.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-25

Tim Fuller

President, SRS Inc.

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4 Ways to Become the Long-Term Care Expert in Your Community

September 25, 2026September 23, 2021 by Tim Fuller

Adult daughter and her aging mother sharing a warm moment while discussing long-term care planning

In a crowded financial services market, becoming the local long-term care resource is one of the clearest ways to stand out. It builds trust and a steady flow of referrals.

Key takeaways

Join community organizations and publish local content to build a reputation as the LTC resource.
Educate estate attorneys and CPAs, who see clients’ LTC risk but rarely address it.
Seminars and webinars reach many prospects at once, but follow-up calls turn them into appointments.

Estate attorneys and CPAs see clients’ long-term care risk every day. Be the professional they call about it.

1. Build your brand

Join groups such as your local Council on Aging, Rotary, or Chamber of Commerce and offer to educate members on LTC planning. A bylined article in a local publication also establishes expertise.

2. Create awareness with professionals

Estate planning attorneys and accountants often see clients whose assets are at risk from a care event. Show them how LTC planning protects their clients’ plans and quality of life. Social media is another way to share expertise and ask for referrals.

3. Build relationships

Keep your schedule full and your contact list growing. Long-term care is a topic people need to hear about more than once, so consistent education builds your reputation over time.

4. Generate leads

Seminars and webinars put you in front of many people at once, and we provide marketing materials to use. Always follow up by phone to schedule appointments and answer questions. Then use eight ways to ease into the talk in your meetings.

Frequently asked questions

How can I get more long-term care insurance leads?

Seminars, webinars, community involvement, and referral relationships with attorneys and CPAs are reliable sources.

Should I partner with estate planning attorneys on LTC?

Yes. Attorneys see clients whose plans are at risk from long-term care costs and value a trusted LTC resource.

Does SRS provide LTC marketing materials?

Yes. We offer seminar and marketing materials for advisors presenting long-term care planning.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-25

Tim Fuller

President, SRS Inc.

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Short-Term vs. Long-Term Disability Insurance: Differences and When to Use Each

September 25, 2026September 22, 2021 by Tim Fuller

Professional working confidently at her desk, representing disability income protection

Short-term and long-term disability insurance both replace income when a client can’t work because of illness or injury. The difference is how quickly they start and how long they pay, and most clients benefit from understanding both.

Key takeaways

Short-term disability typically starts after 7 to 30 days and pays for up to two years.
Long-term disability usually starts after 90 to 180 days and can pay for two years, five years, or to age 65 or 70.
Accident-only short-term plans are an affordable option for workers most worried about injuries.

Short-term DI covers the first weeks and months. Long-term DI protects against the disability that keeps a client out of work for years.

Short-term disability

Short-term policies pay after a short elimination period, often 7 to 30 days, and for a limited period up to two years. They’re useful for significant but temporary disabilities, such as recovery from an accident or surgery. Clients often combine them with emergency savings, paid leave, and workers’ compensation.

An accident-only short-term plan is even more affordable and popular with younger and blue-collar workers who are more concerned about injury than illness. See short-term protection for active clients.

Long-term disability

Long-term policies have longer elimination periods, commonly 90 to 180 days, and benefit periods from two years up to age 65 or 70. They protect against disabilities that could otherwise lead to foreclosure, debt default, or depleted retirement savings. Riders can tailor coverage, including cost-of-living adjustments, partial or residual disability benefits, and future increase options.

Using them together

Short-term coverage (or savings) can bridge the elimination period of a long-term policy, allowing a longer, less expensive elimination period on the long-term side.

Questions to ask clients

How long could you meet monthly expenses if you couldn’t work?
How much savings could you use?
Does your employer offer disability coverage, and what does it pay?
What’s your occupation and reported income?

Send us the answers for a side-by-side quote. Availability varies by state.

Frequently asked questions

What is the difference between short-term and long-term disability?

Short-term starts quickly and pays for up to two years; long-term starts after a longer wait and can pay for many years, often to age 65 or 70.

Do I need both short-term and long-term disability insurance?

Many people use savings or short-term coverage to bridge the long-term policy’s elimination period. The right mix depends on savings and employer benefits.

What is accident-only disability insurance?

A short-term plan that pays only for disabilities caused by accidents, not illness, at a lower premium.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-25

Tim Fuller

President, SRS Inc.

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Term Conversion and Transfer to an ILIT: Which Comes First?

September 26, 2026September 21, 2021 by Tim Fuller

When a client’s health declines, converting term coverage to a permanent policy is often the smartest move they can make. If that policy is also headed to an irrevocable trust, the order of the two steps can change the value reported for the transfer and the cash or gift needed to make it happen.

Key takeaways

Converting term to permanent coverage preserves insurability when a client’s health has declined.
Transferring before or after conversion can produce different fair market values for gift or sale purposes.
A lower value can keep a gift within annual exclusions or reduce the cash a grantor trust needs to buy the policy.

The order of the steps matters, and the right sequence usually turns on which approach produces the lower defensible value.

A common planning scenario

A client owns a personally held term policy. Their health has changed, so converting to permanent coverage without new underwriting is valuable. They also want the policy in an irrevocable life insurance trust (ILIT) to keep the death benefit out of their taxable estate, protect it from creditors, or manage it for heirs.

The question: convert first and then transfer, or transfer the term policy and let the trustee convert?

How each policy is valued

The answer usually depends on the fair market value (FMV) of the contract at the time of transfer:

Term policy. An in-force level term policy is often valued using its interpolated terminal reserve plus any unearned premium. Level term does build a modest reserve because premiums stay flat while the cost of coverage rises.
Newly converted permanent policy. In its first contract year, a new policy is often valued at the premiums paid.

Advisors often choose the sequence that produces the lower value. The carrier can provide the numbers, typically on IRS Form 712, and the client’s legal and tax advisors should confirm the approach.

Why a lower value helps

If the policy is gifted to the trust, a lower value may keep the gift within the annual exclusions available to the trust beneficiaries, which can avoid using lifetime exemption. Note that gifts of life insurance within three years of death can still be pulled back into the estate.

If the policy is sold to a grantor trust to avoid the three-year rule, a lower value means less cash has to be gifted to the trust to fund the purchase. A sale to the insured’s grantor trust is also generally protected from the transfer-for-value rule. For more on grantor trusts, see our post on grantor trust planning.

Let us help with the sequence

Conversion deadlines, carrier rules and trust documents all have to line up. Contact us when a case involves both a conversion and an ownership change. We’ll gather the valuation information for both policies and help the client’s attorney and CPA order the transactions correctly.

Frequently asked questions

Should a term policy be converted before or after transfer to an ILIT?

It depends on which sequence produces the lower defensible fair market value and fits the client’s goals. Compare the term policy’s value with the new permanent policy’s first-year value and confirm with legal and tax advisors.

How is the value of a term policy determined for gift purposes?

An in-force term policy is often valued at its interpolated terminal reserve plus unearned premium. The carrier can provide this figure, usually on IRS Form 712.

Why sell a policy to a grantor trust instead of gifting it?

A gift of a policy within three years of death can be included in the estate. A sale for full value to a grantor trust generally avoids that rule and is also generally protected from transfer-for-value taxation.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-26

Tim Fuller

President, SRS Inc.

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Indexed Universal Life as a Supplemental Retirement Strategy for High Savers

September 26, 2026September 20, 2021 by Tim Fuller

Active retired couple walking their dog on a coastal trail, representing retirement planning

Clients who already max out their 401(k) and IRA contributions often look for another tax-advantaged place to save. For the right client, a properly structured indexed universal life (IUL) policy can add tax-deferred growth, downside protection and tax-free access to cash value, along with a death benefit.

Key takeaways

IUL has no IRS contribution limits like qualified plans, though funding is limited by the policy’s death benefit and tax rules.
Cash value is credited based on index performance, subject to caps or participation rates, with a floor that protects against market losses.
Policy loans and withdrawals from a properly funded, non-MEC policy can generally be taken income tax-free.

For clients who have maxed out qualified plans, properly funded IUL can be a tax-advantaged complement, not a replacement.

Who is a good candidate?

Look in your book for clients who:

Contribute the maximum to qualified plans and still have money to save
Expect taxes to be the same or higher in retirement
Dislike the idea of losing accumulated value in a market downturn
Want tax-efficient income from non-qualified savings
Have a genuine need for life insurance protection

Younger clients, often in their 30s to 50s, with discretionary income can also be good candidates, especially when they have a long runway to fund the policy.

How IUL works

Premiums build cash value that is credited based on the performance of one or more market indexes, subject to a cap, participation rate or spread. A floor, commonly 0%, means the account doesn’t lose value because of a negative index return, although policy charges still apply. Illustrated rates are limited by regulation and should be presented conservatively.

Cash value grows tax-deferred. As long as the policy is not a modified endowment contract (MEC), clients can generally access money through withdrawals up to basis and policy loans without income tax, and loans are not reported as income while the policy stays in force.

Designing for accumulation

For income-focused designs, carriers and advisors typically solve for the minimum death benefit needed to accept the planned premium without creating a MEC. Policies generally perform best when funded for 10 to 15 years before distributions begin, though designs can be tailored to the client’s age and premium schedule.

How the client takes income matters too. Our post on IUL loan options explains the difference between fixed and variable loans and why it affects retirement income.

Keep expectations realistic

IUL is life insurance first. It carries charges, and underfunding or poor index performance can reduce values and, in the worst case, cause a lapse that triggers tax on loans. Clients should understand that illustrations are not guarantees and that the policy needs periodic review.

Once a client commits to a premium, our team will help you assess insurability and prepare efficient designs across our carrier partners. Contact us to get started.

Frequently asked questions

Can indexed universal life be used for retirement income?

Yes. A properly funded IUL policy can provide tax-advantaged retirement income through withdrawals and policy loans, as long as it is not a modified endowment contract and remains in force.

Can you lose money in an indexed universal life policy?

Index credits have a floor, commonly 0%, so a negative index year does not directly reduce cash value. However, policy charges continue, so values can decline if crediting is low or the policy is underfunded.

How long should an IUL be funded before taking income?

Policies generally perform best when funded for about 10 to 15 years before distributions begin, though the right timeline depends on the client’s age and design.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-26

Tim Fuller

President, SRS Inc.

Connect on LinkedIn →

Cross-Selling Long-Term Care Insurance to Existing Life Clients

September 25, 2026September 16, 2021 by Tim Fuller

Your existing life insurance clients already trust you with their family’s protection. That makes them some of the best long-term care prospects you have, if you know how to raise it.

Key takeaways

Frame long-term care as the biggest financial risk of living a long life.
Questions about retirement assets and monthly costs make the risk concrete.
With care costs of $6,000 to $10,000 or more a month, most clients can’t absorb it without a plan.

Ask: “If you had to spend an extra $6,000 to $10,000 a month on care, what would that do to your retirement?”

Open with longevity, not illness

Life insurance protects against dying too soon. Long-term care protects against the cost of living a long life. Talk about what a long retirement means for their family, and offer to build a plan for the biggest risk they’ll face after they stop working.

3 questions to ask

What share of your retirement assets have you set aside for long-term care?
Are you concerned about what a chronic illness would do to your retirement savings?
If you needed to spend an extra $6,000 to $10,000 a month on care, would that concern you?

That range reflects 2025 national medians for assisted living and a private nursing home room. See current cost of care figures.

Product options that pair with life insurance

For clients who already own life insurance, a hybrid policy or a chronic illness or LTC rider on new coverage may feel like a natural extension. See when asset-based LTC is a fit.

Frequently asked questions

How do I introduce long-term care to existing clients?

Frame it as the financial risk of living a long life, and ask how they’d pay for care without drawing down retirement savings.

How much does long-term care cost per month?

In 2025, national medians were about $6,200 a month for assisted living and $10,798 for a private nursing home room.

Can life insurance include long-term care benefits?

Yes. Hybrid life/LTC policies and LTC or chronic illness riders add care benefits to a life policy.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-25

Tim Fuller

President, SRS Inc.

Connect on LinkedIn →

Guaranteed Issue Short-Term Disability for Small Businesses

September 25, 2026September 15, 2021 by Tim Fuller

Most disabilities are short-term. Most small businesses don’t offer short-term disability coverage. Guaranteed issue plans built for very small groups close that gap without medical underwriting.

Key takeaways

Guaranteed issue short-term disability can cover groups as small as two employees, with no health questions.
One plan offers up to $1,500 a week, with pre-existing condition, maternity, and partial disability benefits.
Benefits can start the first day after a non-occupational injury or the eighth day of an illness, with rates guaranteed for three years.

100% guaranteed issue for groups of 2 to 19 employees, up to $1,500 a week, enrolled with one digital signature and a census.

Why small businesses need it

Short-term disabilities from injuries, surgeries, pregnancy, or illness are far more common than long-term ones. Without coverage, employees go without pay and owners face pressure to help. A group short-term plan protects everyone on the team.

Plan highlights

Guaranteed issue for groups of 2 to 19 employees
Weekly benefits up to $1,500
Pre-existing condition, full maternity, and partial disability benefits available
Benefits can begin the 1st day after a non-occupational injury or the 8th day of sickness
Rates guaranteed for three years

Plan details vary by carrier and state; contact us for current availability.

Simple enrollment

Enrollment takes one digital signature from the owner and a completed census, and we can facilitate the signature. It’s a good fit for small business clients who have struggled to get disability coverage. For the owner’s own protection, see business overhead expense coverage.

Frequently asked questions

What is guaranteed issue short-term disability?

Coverage issued without health questions or medical underwriting, typically offered to employer groups.

Can a business with two employees get disability insurance for staff?

Yes. Some guaranteed issue short-term disability plans accept groups as small as two employees.

Does short-term disability cover maternity?

Many group short-term disability plans, including the one described here, include maternity benefits.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-25

Tim Fuller

President, SRS Inc.

Connect on LinkedIn →

Insurability: The Retirement Asset Clients Forget to Protect

September 26, 2026September 14, 2021 by Tim Fuller

Retirement planning is about accumulating enough money, over enough time, to support the life a client has built. Qualified plans do much of that work, but contribution limits and the risk of dying before the plan is complete can leave gaps, especially for higher earners. That is where insurability becomes a valuable asset.

Key takeaways

Qualified plan contribution limits often fall short for higher earners trying to replace their income.
An overfunded universal life policy can provide supplemental retirement income with tax advantages similar in some ways to qualified plans.
The death benefit self-completes the savings goal if the client dies before retirement.

A savings plan only works if the saver has enough time. Life insurance is the only vehicle that finishes the plan if time runs out.

Why qualified plans may not be enough

Qualified plans are the backbone of most retirement strategies, but they have limits. Annual contribution caps restrict how much higher earners can set aside relative to their income. And every savings plan assumes the saver lives long enough to finish it. If a client dies early, the account stops growing and the family is left with whatever was accumulated.

Overfunded universal life as a supplement

A universal life policy funded above the minimum needed for the death benefit can build meaningful cash value. That value grows tax-deferred and, in a policy that isn’t a modified endowment contract, can generally be accessed through withdrawals and loans without income tax. For many clients, indexed UL is the design of choice; see our overview of indexed UL for supplemental retirement income.

The self-completing feature

What sets life insurance apart is the death benefit. If the client dies before reaching retirement, the policy pays out a sum that can replace what the savings plan would have built. No other savings vehicle completes itself this way.

Why insurability matters now

All of this depends on being able to qualify for coverage. Health can change quickly, and a diagnosis can raise costs or close the door entirely. Encouraging clients to lock in insurability while they are healthy protects both the family and the retirement plan. Contact us to discuss design options and underwriting for your client.

Frequently asked questions

Can life insurance supplement retirement income?

Yes. A properly funded permanent policy can build cash value that grows tax-deferred and can generally be accessed through withdrawals and loans without income tax, provided the policy isn’t a modified endowment contract.

What does it mean that life insurance self-completes a savings plan?

If the insured dies before reaching the savings goal, the death benefit pays a lump sum that can replace what the plan would have accumulated.

Why is insurability considered an asset?

The ability to qualify for coverage at good rates depends on health, which can change at any time. Securing coverage while healthy protects future planning options.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-26

Tim Fuller

President, SRS Inc.

Connect on LinkedIn →

Guarantees vs. Flexibility: When Cash Value Life Insurance Fits Better Than No-Lapse Coverage

September 26, 2026September 13, 2021 by Tim Fuller

Happy family of four laughing together on the couch, representing life insurance protection

Guaranteed no-lapse universal life has become a go-to design for clients who want permanent coverage at the lowest cost. But guarantees come with rigidity. For clients who value options down the road, a cash value focused policy can offer flexibility that a guaranteed product can’t.

Key takeaways

No-lapse guarantee designs often build little cash value and depend on paying premiums on schedule.
Cash value designs let clients adjust premiums, skip payments when values allow and access funds for other needs.
The right choice depends on whether the client prioritizes guaranteed lowest cost or future flexibility.

Guarantees are valuable, but they aren’t always flexible enough for a client’s life to fit around them.

The trade-off in guaranteed products

No-lapse guarantee universal life keeps coverage in force as long as the required premiums are paid on time. That certainty is valuable. But these policies typically build little accessible cash value, and late or missed premiums can weaken or even lose the guarantee. For a client who needs pure, permanent death benefit, that trade-off may be fine.

What flexibility looks like

Cash value focused universal life, including indexed UL, gives the policy owner more control:

Premium flexibility. If cash value is sufficient, the owner can reduce or skip premiums, which helps avoid lapse during a tight year.
Access to value. Cash value can be tapped through loans or withdrawals to supplement retirement income, handle an unexpected expense or seize a business opportunity.
Adjustability. Death benefit and premium can often be adjusted as needs change.

Clients should understand that using these features reduces values and must be managed to keep the policy in force.

Choosing the right design

Ask the client what matters more: the lowest guaranteed premium for a fixed death benefit, or the ability to adapt the policy as life changes. Many clients land somewhere in between, and some carriers offer hybrid designs. If a client is shopping for retirement supplementation, see our post on indexed UL for retirement income.

Review existing coverage

Clients who bought policies years ago may find their current coverage no longer fits their goals. Contact us about a policy review. Our team can compare in-force policies with today’s options and help you recommend the right mix of guarantees and flexibility.

Frequently asked questions

What is the difference between guaranteed UL and cash value UL?

Guaranteed no-lapse UL focuses on keeping the death benefit in force at a low premium and typically builds little cash value. Cash value UL is designed to accumulate value the owner can access and offers more premium flexibility.

Can you skip premiums on a cash value life insurance policy?

Often yes, if the cash value is large enough to cover policy charges. Skipping premiums reduces cash value, so it should be monitored to avoid a lapse.

Who should choose a no-lapse guarantee policy?

Clients who mainly want a permanent death benefit at the lowest guaranteed cost, and who will reliably pay premiums on schedule, are often a good fit.

50+ Years in Business60+ Top-Rated Carriers★★★★★ Rated by Advisors

Reviewed by Tim Fuller on 2026-09-26

Tim Fuller

President, SRS Inc.

Connect on LinkedIn →

The planning gap

What a buy-sell agreement does

Why life insurance is the natural funding tool

How SRS helps

Frequently asked questions

Tim Fuller

We’re Here to Help

Rule 1: family history after 65

Rule 2: gender-specific cancers

Know the rules by carrier

Frequently asked questions

Tim Fuller

We’re Here to Help

1. Build your brand

2. Create awareness with professionals

3. Build relationships

4. Generate leads

Frequently asked questions

Tim Fuller

We’re Here to Help

Short-term disability

Long-term disability

Using them together

Questions to ask clients

Frequently asked questions

Tim Fuller

We’re Here to Help

A common planning scenario

How each policy is valued

Why a lower value helps

Let us help with the sequence

Frequently asked questions

Tim Fuller

We’re Here to Help

Who is a good candidate?

How IUL works

Designing for accumulation

Keep expectations realistic

Frequently asked questions

Tim Fuller

We’re Here to Help

Open with longevity, not illness

3 questions to ask

Product options that pair with life insurance

Frequently asked questions

Tim Fuller

We’re Here to Help

Why small businesses need it

Plan highlights

Simple enrollment

Frequently asked questions

Tim Fuller

We’re Here to Help

Why qualified plans may not be enough

Overfunded universal life as a supplement

The self-completing feature

Why insurability matters now

Frequently asked questions

Tim Fuller

We’re Here to Help

The trade-off in guaranteed products

What flexibility looks like

Choosing the right design

Review existing coverage

Frequently asked questions

Tim Fuller

We’re Here to Help

Tim Fuller